Paid Advertising
LinkedIn Ads
The World’s Most Powerful B2B Ad Platform
LinkedIn reaches over 1 billion professionals worldwide — including decision-makers, C-suite executives, and buying committee members that are nearly impossible to reach on any other platform.
From Sponsored Content and Message Ads to Lead Gen Forms and Thought Leader Ads, LinkedIn Ads gives you unmatched precision for B2B growth — targeting by job title, seniority, company size, industry, and more. We help you cut through the noise and reach the people who actually make buying decisions.
1B+
Professional members worldwide
4 in 5
Members drive business decisions
2x
Higher conversion rates vs other social platforms
Ad Formats
6 Ways to Reach Decision-Makers on LinkedIn
LinkedIn offers a unique range of ad formats designed specifically for professional audiences — from awareness to direct lead generation.
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Sponsored Content
Native ads in the LinkedIn feed — single image, video, or carousel — reaching professionals as they scroll through their professional network.
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Message Ads
Personalised messages delivered directly to your target audience’s LinkedIn inbox — with industry-leading open rates and direct CTA buttons.
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Lead Gen Forms
Pre-filled forms that capture leads without leaving LinkedIn — removing friction and dramatically increasing conversion rates for B2B campaigns.
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Video Ads
Video content served in the LinkedIn feed — ideal for brand storytelling, product demos, and thought leadership that builds trust with professional audiences.
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Thought Leader Ads
Boost posts from individual employees or executives — building personal brand authority alongside company awareness for a more human-led approach.
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Dynamic Ads
Personalised ads that automatically populate with each viewer’s name, photo, and job title — driving follower growth, job applications, and content downloads.
What’s Included
What Our LinkedIn Ads Service Includes
From audience strategy to creative execution — we manage every aspect of your LinkedIn Ads so you can focus on closing the leads we deliver.
🎯 Audience Strategy
- Precision targeting by job title, seniority, industry, company size, and skills
- Account-based marketing (ABM) — targeting specific companies and decision-makers
- Lookalike and retargeting audiences to maximise reach among your ideal buyer profile
✍️ Creative & Copy
- Ad copywriting tailored to a professional audience — clear, credible, and conversion-focused
- Creative direction for images, carousels, and video ads that stop the scroll
- A/B testing of headlines, visuals, and CTAs to continuously improve click-through rates
📈 Performance Management
- Daily monitoring of CPL, CTR, and engagement metrics with real-time bid adjustments
- Lead Gen Form setup and optimisation — maximising form completion rates
- Regular reporting with clear insights on pipeline contribution and cost-per-lead
Why Work With Us
Why Run LinkedIn Ads With Datavinity
LinkedIn Ads require a different mindset to search — longer buying cycles, higher CPCs, and a professional audience that demands credibility. We know how to make it work.
01
B2B Specialists, Not Generalists
LinkedIn Ads demand a B2B mindset — longer funnels, higher-value leads, and content that builds trust. We understand the nuances that generic ad agencies miss.
02
Precision Targeting That Reaches Decision-Makers
We go beyond basic job title targeting — layering seniority, company size, skills, and ABM lists to build audiences that reflect your actual ideal customer profile.
03
Creative That Converts in a Professional Context
LinkedIn users are savvy professionals — they ignore generic ads instantly. We craft messaging that feels native, credible, and worth clicking.
04
Full-Funnel Campaign Architecture
From awareness through to lead generation — we build campaigns that nurture prospects at every stage, not just chase top-of-funnel impressions.
05
Transparent Reporting on Pipeline Impact
We track cost-per-lead, lead quality, and pipeline contribution — giving you a clear picture of ROI, not just clicks and impressions.
06
10 Years of Cross-Border B2B Experience
From China-to-overseas expansion to international enterprise sales — we understand how to position and target B2B brands across global markets.
Ready to Reach the Decision-Makers Who Matter?
Book a free 30-minute strategy call. We’ll assess your B2B goals and show you exactly how LinkedIn Ads can accelerate your pipeline.
No commitment. No jargon. Just a straight conversation about what’s possible.